Everything You Know About Gamification is Wrong!

Headshot-Michael-sc4-webGamification expert and Ayogo's CEO, Michael Fergusson is speaking Games for Health at mHealth Summit, November 8th, 2015.

Michael explodes conventional thinking about gamification and redirects the conversation to what really works. Learn how ACUDO - an acronym for agency, control, uncertainty, discoverability, outcomes - can be the key to unlocking emotions and engaging patients.

He is also a panelist for the discussion on Optimizing the Patient App Experience: Convergence of Healthcare and Wellness on November 9th, 2015.

Follow the conversation @mhealthsummit

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Designing Digital Tools for Patient Engagement

Intrigued by Michael's talk? Go deeper with this FREE whitepaper and gain a more comprehensive understanding of “playful design”, and how to utilize design patterns from various styles of play using ACUDO and learn more about:

• The secret to engaging the brain
• What is Playful Design?
• Why everything you know about gamification is wrong